Adios summertime: Starbucks says it's officially pumpkin spice season

Change has been brewing at Starbucks for some time. Having already weathered internal power struggles, an ongoing sales slump, and activist investor campaigns, the Seattle-based company is now seeing last week’s sudden CEO replacement spinning out into a commute dispute on the global stage. 

Luckily, it’s late August, and the coffee behemoth has an orange ace up its sleeve: the pumpkin spice latte, the cozy fan-favorite that contributes to as much as 10% of Starbucks’ overall sales, per Axios. Yes, the weather is still warm and the leaves haven’t even thought about turning yet, but Starbucks has decided that the season is upon us — with the earliest release date ever for the beverage.

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